I had a great time joining this webinar on content audits for SEO. Thanks for the opportunity Authoritas! Was great to see and hear from Laura Monckton and Daniel Heredia Mejias! Sadly no Python in this webinar, but great advice nonetheless! See the outline and video below…
When Evaluating Content for SEO, Consider These 7 Core Concepts:
Identify barriers. Don’t make people work.
Evaluate topical signals. Everything is a signal. Creators Bias.
Consider the strength of your internal web graph and future support.
Does purpose of page = purpose of the consumer? keywordinsights.ai
What does the consumer gain?
- Structure and UX
Consider taxonomy, headings, media
- Organic Performance
Evaluate GSC, GA, Keyword data | SERP Analysis
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